These days, QR codes can be found on the sides of buildings, business cards, buses, magazines, postcards… even tombstones! While there has been an increase in their use among (mostly male) early tech adopters, it has yet to be seen if they will be embraced by the mainstream. Many QR code skeptics believe that QR codes may become ubiquitous too rapidly and–without thoughtful analysis of consumer behavior–run the risk of Read more…
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 Adobe vs. CSS
 We’ve had a big month at Mambo – lots of changes, and they were all good. 1. We moved into a new office space! Now in the Pearl, Mambo Media is thrilled to be surrounded by other agencies (including our office mates Ant Hill Marketing), galleries, and Portland’s finest restaurants.
2. We welcomed a new Creative Director! Yes, another sassy, smart, and sophisticated Read more…  The Chalkboard Project is a Portland-based non-partisan, nonprofit organization that works to improve Oregon’s K-12 public schools. They give voice to Oregon’s teachers and provide a forum where teachers and parents can converse about current issues via their highly successful blogs, as well as encourage activism via the Citizens’ Corps and Teachers’ Corps. A long-time Mambo client, Chalkboard recently launched a brand-new corporate website. The site is extremely Read more…  When clients ask us to create video assets to support their marketing efforts, they often have a pretty strong idea of what imagery they want. But that’s really only half the recipe when it comes to making a compelling video. In addition to great visuals, you need great audio to make a complete video experience.
First, all audio Read more…  We’d like to welcome guest blogger Melissa Delzio! Melissa is an Art Direction Associate at Mambo Media and creator of the new book Our Portland Story. Listen to her podcast on OPB Q&A with Geoff Norcross here. It all started with a question, “What ONE thing do you love about Portland?” It was a question I often asked casually around town to recent transplants and native Portlanders alike. As a transplant Read more… So we packed up the truck full of lighting gear, microphones and our Canon 7D (with lots of RedRock Micro rigging) and hit the road to interview teachers and administrators in three different Oregon public school districts. Over two days, we conducted a dozen interviews and collected B-roll footage from schools and administrative offices in Sherwood, Forest Grove and Tillamook. Our mission was to capture testimonials about the effectiveness of a Read more… Mambo Media has recently completed a number of short video production projects to support both external and internal messaging goals for our clients, and it has struck me how much time it takes to develop the script for even a short (2 minute) video. Our client usually starts with an ambitious, high-level goal such as “Create a memorable, humorous piece that may or may not mention our product but has the Read more… The Mambo creative team recently finished filming and post production on a series of three short videos commissioned by one of our clients. As I described in an earlier post, we shot our actors against a green screen that allowed us to sketch in backgrounds during post. This approach gave us great flexibility during editing, cost far less that building sets and backgrounds, and resulted in a Read more…
Our client in this case is a large telecommunications firm that wants to promote its online customer service Read more… |
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Last week the Mambo creative team spent a long day at a Portland production studio shooting several short videos for one of our clients. The videos were scripted, cast and directed by Mambo personnel, then produced using a professional camera crew and actors.
